CABLE & Wireless’s presence in three major offshore financial centres has helped boost its profits. It has announced its third consecutive six-month period of growth.
‘These are excellent interim results and a good indication that our business is both efficient and profitable,’ said Channel Islands chief executive Geoff Houston.
‘I’m confident that the Sure brand now being used will help us to continue focusing on great customer service, innovation and increased value.’
Richard Dodd, chief executive for Monaco and Islands, added that the company’s market leadership in mobile and broadband in Guernsey had been maintained.
‘We are investing more than £40m. to revolutionise communications in Guernsey, Jersey and the Isle of Man as the only telecoms provider serving all three of these three financial centres,’ he said.
The telco has claimed that it has gained a 10% market share in the Isle of Man since launching there less than four months ago.
It also has a 20% share in Jersey after launching in 2006.
Rival operators Manx Telecom and Jersey Telecom had enjoyed a monopolies beforehand, but Cable & Wireless is now the only one to operate in all three islands.
Channel Islands marketing director Mark Briers said this was an exciting phase of development.
‘We are still relatively new in Jersey and the Isle of Man, but already we have managed to attract a significant share of both markets,’ he said.
‘We aim to increase this business by showing our customers even more innovation and more of the services and features they want.’
The company has launched Guernsey’s first pay monthly and pay-as-you-go hybrid price plan called the Sure pre-paid service.
It costs £149 and gives users 50 minutes and 100 texts a month for a year.
‘This provides all the benefits of a pay monthly price plan such as guaranteed minutes and texts with the freedom of pay-as-you-go and ongoing charges,’ said Mr Briers.
Article posted on 7th January, 2008 - 12.00am















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