Branding specialist ‘honoured’ to have first image right entry
Tuesday 4th December 2012, 4:00PM GMT.
CORPORATE and personal branding specialist Lesley Everett is the first entry in Guernsey’s new image rights register.
Ms Everett, managing director of Walking TALL International, based in Berkshire, said it was a great honour to be the very first in the world to take advantage of the image rights legislation and to register her image.
‘Having worked on the project in my role as an international personal brand consultant and speaker, it gives me great pleasure to experience the legislation for myself and be part of this unique and much-needed legislation to protect an individual’s brand and image,’ she said.
‘I have no doubt that this will be a highly popular service with celebrities and high-profile personalities throughout the world and I am thrilled to be a part of it.’